Showing posts with label seo specialist hyderabad. Show all posts
Showing posts with label seo specialist hyderabad. Show all posts

Tuesday, January 13, 2009

The Top 5 SEO Factors to Boost Your Web Site's Search Engine Placement

The top 5 SEO factors you should pay attention to if you want to boost your SERPs in Google.
SERPs or Search Engine Results Pages are the placements of web sites that a search engine displays for any given key term entered. Everybody knows that it's better to be on the top for the keywords you are trying to rank for. It's a proven fact that if your web site is not on the first page in the SERPs, you are missing out on roughly 70% of the over-all Internet traffic today.
Getting a higher placement in the SERPs (mainly in Google) is what the SEO game is all about. All SEO professionals are trying to fight their way to the top, and some of them don't play fair.
With all of the common myths and misconceptions about SEO, it's hard to discern fact from fiction. In this article, I'll outline what I know works, based on my experience, and what the most important SEO factors are in your quest to the top.
1. Keyword placement in the domain name itself.
I've had a very good outcome by placing my keyword in the domain name itself. For example, instead of registering a new domain as "mycoolname dot com", use "mykeyword dot com". Try to make it as descriptive as possible, while keeping the number of words to a minimum. Too many keywords in the domain name can dilute the effect.
2. Keyword placement in the title tag.
The title of each web page will hold more weight than any other on-page SEO factor. Many people make the mistake of using "home page" for their web site's title. Or they'll simply put their company name for the title. Always make sure you place your keywords in your title tags. If it's a must for you to use your company's name in the title, then do it like this: "mykeyword mycompany name". By using the "" symbol, you are keeping the number of unimportant words to a minimum.
3. Use relevant content in your web site.
Always make sure your web site's content is relevant to the keywords you are targeting. For example, it will not do you any good to try and rank for "Branson computer repair" if your web site has no content that mentions Branson or computer repair. You need to have the content of your web site match the keywords you are optimizing for.
4. Make sure your content has a keyword density in the range of 8-12%.
Some SEO pros will tell you that keyword density is a myth. But I have seen for myself that it is definitely NOT a myth. By boosting the frequency of the keywords you are targeting in the body of your web pages, you are showing Google that your site is more relevant. But it's very important that your keywords aren't used for more than 12% of your site's total content or else Google might see it as spam.
5. Build as many in-bound links to your site as you possibly can.
By placing links back to your site, form other sites that have similar content, your site will be deemed more important in the eyes of the search engines. You want to obtain as many links pointing back to your site as you can possibly get. Do this by posting comments on "dofollow" blogs, article submissions, link exchanges, forum posts, directory submissions, and providing useful content that other sites will want to link back to.

It's been reported that in the year of 2008, Google changed their ranking algorithm over 300 times. That's a lot to keep up with, especially since the changes and the internal workings of the algorithm itself are kept a secret from the public.
And many SEO pros will try to confuse you into believing that they have the top-secret method to get your site to the top.

But if you ignore all of the hocus pocus SEO tactics you hear about and stick with these 5 basic principles, you will get better placement in the SERPs. I know this to be fact because I have already launched several successful SEO campaigns for some pretty competitive keywords. And I have over 100 first-page placements under my belt

Thursday, January 8, 2009

8 Ways to Submit Your Site to Yahoo

Yahoo is both a search engine and a directory. By submitting your site to Yahoo's human-edited directory, you may have a better chance of being found by purely spider-driven engines (such as Google). It's best to figure out exactly where your site or content may fit in the Yahoo structure before submitting willy-nilly to anything that has the word "submit" in it. Expect a "reasonable delay" when using any of these site submission options.
There are eight (!) submission options with Yahoo; I'm going to briefly go over them one by one:
free site submission
free mobile site submission
free media content submission
Yahoo search index submission
sponsored search
product submission
travel submission
Yahoo directory submit
Yahoo standard submission
Yahoo Free Site SubmissionThe Yahoo Site Submit option is easy and free. All you have to do is enter the URL of the site you'd like to submit to be included in the Yahoo Search index. Must have a free Yahoo ID in order to do this (registration required).
Yahoo Mobile Site SubmissionYou can submit your xHTML, WML or cHTML mobile site for inclusion in Yahoo's mobile search index. Again, just submit your site's URL.
Yahoo Media Content SubmissionIf you have audio, video, or visual content, you can submit your content to Yahoo Search via your media RSS feed. Not as complicated as it might sound.
Yahoo Search SubmitYahoo's Search Submit Express option is not free, but you do get guaranteed inclusion within the Yahoo search index. Pricing of this option varies. Make sure to read the Yahoo Site Submit guidelines thoroughly before choosing this option; you want to make sure it's the best option for your site since it does cost.
Keep reading for the rest of the Yahoo site submit options on page two of this article titled 8 Ways to Submit Your Site to Yahoo.